Context
This project was delivered in partnership with Proyecto404.com, a digital agency known for working with high-impact clients. My role was fully remote and hands-on, supporting the agency’s design team with strategy, research, and interface design for a fast-moving enterprise-level project.
The challenge was to create a design experience that would be intuitive for non-technical users while still offering the power and flexibility needed for enterprise-grade solutions.
Key tasks
UX Research:
Conducted user research to understand enterprise user goals, expectations, and technical limitations.
Wireframing:
Created low- and high-fidelity wireframes to explore flows and define user interaction logic.
Prototyping:
Built interactive prototypes to communicate ideas, test functionality, and validate solutions with users and stakeholders.
Conducted user research to understand enterprise user goals, expectations, and technical limitations.
Wireframing:
Created low- and high-fidelity wireframes to explore flows and define user interaction logic.
Prototyping:
Built interactive prototypes to communicate ideas, test functionality, and validate solutions with users and stakeholders.
Usability Testing:
Led usability tests to identify friction points and optimize the flow and layout of the platform.
UX/UI Design:
Designed the full interface and user experience, ensuring the platform was visually consistent, accessible, and aligned with brand guidelines.
Led usability tests to identify friction points and optimize the flow and layout of the platform.
UX/UI Design:
Designed the full interface and user experience, ensuring the platform was visually consistent, accessible, and aligned with brand guidelines.
Results & Impact
01. Delivered a user-friendly, scalable interface that allowed non-technical teams to create fully functional apps visually.
02. Helped reduce the dependency on engineering resources through better usability and intuitive design patterns.
03. The use of research-backed design contributed to increased platform adoption within enterprise teams.
01. Delivered a user-friendly, scalable interface that allowed non-technical teams to create fully functional apps visually.
02. Helped reduce the dependency on engineering resources through better usability and intuitive design patterns.
03. The use of research-backed design contributed to increased platform adoption within enterprise teams.
Screens showcase
Final Thoughts
This project deepened my understanding of how low-code platforms can democratize digital creation in large organizations.
It was a great example of how thoughtful UX design can empower non-technical users to do things traditionally reserved for developers—without compromising performance or flexibility.
It was a great example of how thoughtful UX design can empower non-technical users to do things traditionally reserved for developers—without compromising performance or flexibility.
Collaborating with Proyecto 404 gave me the chance to bring strategic design thinking into a complex B2B context, and contribute meaningfully to a platform that’s actively shaping the future of enterprise software.
